The GTI variable from E-208 will be launched, and the New Alain Favey President, with the assignment of the hot hole to lead the attempt to “take care of the brand’s reputation to lead sensations”.
This will be the first GTI model since the previous generation PEUGEOT 308 came out in 2021 and the first sports car in Peugeot.
Speaking to the media today, Fafi said: “I am in a position that allows me to assert that we will re-present GTI to the E-208 as soon as possible. We have made a decision that Peugeot GTI will be re-submitted.”
He added that it is a “sign” about “what it means to reconnect to our past and our history” and that it would link French road cars with their participation in motorsport (in the World Upload Championship).
“We want to continue to care for the brand’s reputation to drive sensations and the fact that our cars produce certain driving sensations, either as a driver or as a person driving in the car,” said Favi.
For a wider GTI assortment or sports model with a combustion engine, Favey suggested that it will depend on customer notes.
He said: “We will start with 208 and [are] Certainly listen to your inputs, or what our customers will say too.
“We do not rule out that there may be other executions of 208 GTI under GTI, but for today there is nothing planned in this sense.
The assertion of the return of the GTI badge comes after Favi said last month that he considered it one of his first jobs since she took the position of CEO of Peugeot.
