Western brands fighting against Chinese in Shanghai Show | Autocar

International companies are planning a fight in China against the rise of Chinese brands, with the Shanghai Motor Show offer next week, providing them with the ideal stage to show their recovery.



New models such as Audi, Lexus, Mazda, Mercedesand April and Volkswagen It will take to the stands in an attempt to persuade the pioneers of the show that they are still relevant in this technology -led disbelieving age.

Oliver Bloom, CEO of Volkswagen Group, described Shanghai New-Model New-Model, affiliated to Shanghai New-Model A “Milestone” in its invention to counter local brands.

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